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Debunking Vanity Metrics: Why Closing Rates and Specialization Matter Most When Choosing a Real Estate Agent
In today's competitive real estate market, it's crucial to choose the right agent to help you sell your property. But with many agents promoting themselves using vanity metrics like high deal counts, gross sales, social media followers, and "Top 1% Nationwide" awards, it can be difficult to determine who will truly deliver results.
2023-10-01 • Agent Index